Phired Up to present program at WWU on building social skills

Tina VanSteenbergen
Tina VanSteenbergen

A program on social excellence—how to build masterful social skills and how to push one’s social comfort zones to the max—will be presented at William Woods University Friday as part of the President’s Concert and Lecture Series.

Tina VanSteenbergen, a Phired Up team member, will speak at 6 p.m. in Cutlip Auditorium. The program is free and open to the public.

According to VanSteenbergen, social excellence increases social confidence and prepares individuals for success in college, business, relationships and life. In today’s technological world, human connections remain vital to professional and personal success and must remain an integral part of everyday life.

“I have seenPhired Up present this social excellence program a few times now and each time I enjoy it more than the last,” Lacey Sweeten Randall, director of

Tina VanSteenbergen
Tina VanSteenbergen

student involvement, said. “I think we throw around words like ‘networking’ and ‘communication’ all the time, but don’t always focus on exactly how to do that.  Especially with how much we use social media and technology on an everyday basis, the simple art of making a human connection can many times be overlooked.”

Phired Up Productions also teaches an in-depth recruitment system for fraternities and sororities called Dynamic Recruitment, and will conduct workshops for Greek members Saturday.  This system is based on meaningful interpersonal relationship building, the power of a small group of committed members, bold communication of organizational values and related measurable standards, and the power of a network.

292290_10150678955527956_1284176140_nRandall explained the need for the workshops: “There are a lot of changes coming for our fraternity/sorority community (a new fraternity, new housing for the women and chapter members living out of house) so these workshops will focus on going back to the basics by having conversations about our values and forming relationships to bring new members into our chapters.”

Phired Up recognizes each organization is unique and then builds a program to meet the needs of that community.

“I think Phired Up has a great training model and Tina is absolutely fantastic,” Randall said. “Through conversations with me, she is very aware of the WWU community and is excited to be here.”

Phired Up has provided training, coaching, books, research and other innovations for fraternity and sorority life since 2002. Their goal is to get more people to experience how life-changing Greek life can be. Phired Up works to help fraternities and sororities get not only higher quality members, but also higher quantity.B7gapVICIAAKXnJ.jpg-large_edited-940x429

The organization’s keynote and training workshops can be implemented to help members, chapters and communities. Phired Up’s messages are backed up by intelligent, creative and groundbreaking research about why people join and why people stay in fraternities and sororities.

“Seeing Phired Up at the Association of Fraternal Leadership and Values Conference was very inspiring for me,” sophomore Steve Merriott said.  “It reinforced one of my core values of striving for excellence in every area of life.  I am excited for Tina to come to WWU and share the message with other students.”